Yelp can be a powerful tool for non-profits. One misconception we often encounter here at Yelp is that we’re a
resource exclusively designed for finding a great place to eat. In fact, two-thirds of the reviews on Yelp are for establishments other than restaurants. One growing area of content we’re excited about is our Community and Non-Profits category.
You may have read about Yelp Chicago’s recent Causes for a Party event, where Chicago-based charitable organizations enlisted more than 1,500 new volunteers. While non-profits stand to gain a lot from Yelp at offline events like these, they can also see dramatic benefits online. The benefits of the free tools Yelp provides to the business community take on additional dimensions for non-profits (identifying potential donors, for example).
Anne P. of the San Francisco-based Women’s Community Clinic has used Yelp’s free tools helped them significantly increase awareness for their cause.
If you operate a 501(c)3 organization and want a free and effective way to broadcast your cause, unlock (or create) your non-profit’s Yelp listing by visiting biz.yelp.com.