Why Yelp is the Place for Your Home Service Business

If you think that people only use Yelp to find the best pizza joint in town, think again! Consumers are looking for all sorts of businesses, ranging from plumbers and contractors to movers and mechanics.

In June alone, there were 20.5 million searches for businesses in the Home Services category.*

Yelp offers all businesses the opportunity to attract customers through online word of mouth to reach people who are actively searching and intending to make a purchase. Here are 3 reasons to promote your Home Services Business on Yelp:

Consumer Search

77% of consumers searching for home services businesses online turn to review sites.** Consumers searching for home services rank Yelp the most trusted, most influential, and most useful for making a purchase decision.**

Request a Quote

This feature offers business owners a direct line of communication with potential customers. Around 50,000 new quote requests are sent every day.* Through Request a Quote, business owners can influence purchase decisions through factors such as price, response time, and customer service experience.

Customer Engagement

Before spending, Yelpers take action: 82% read reviews, 57% view hours, 50% visit your website, and 48% view photos.** By adding information to your Yelp page, you allow customers to better understand the services you provide. You can also offer your service to a larger audience through our service area feature.


Make it even easier for your customers to find your Home Services Business on Yelp. Log in at to make sure your hours, photos, and specialities are up-to-date. We’ll see you on Yelp!


*Yelp Internal Data, June 2018

**Nielsen, 2016